Case Study

Odyssey

Personalized AI travel agent experiences powered by Vibe Coding

Personalized AI travel agent experiences powered by Vibe Coding

Role

Product Designer

Timeline

Nov - Dec 2025

Industry

AI Travel Agent

Team

Solo Project

Case Study

Odyssey

Personalized AI travel agent experiences powered by Vibe Coding

Role

Product Designer

Timeline

Nov - Dec 2025

Industry

AI Travel Agent

Team

Solo Project



















Discover

Market Research

The global online travel agency market is projected to grow from $612.9B (2025) to $1,003.1B (2030) at a 8.6% CAGR, signaling continued demand for digital-first, end-to-end booking experiences.





The global online travel agency market is projected to grow from $612.9B (2025) to $1,003.1B (2030) at a 8.6% CAGR, signaling continued demand for digital-first, end-to-end booking experiences.





Discover

Competitive Analysis

I found through competitive analysis that users experience the most fatigue during the context switch between planning an itinerary and completing bookings. To address this, I designed Odyssey bookings so that they can be completed directly within AI-generated itinerary cards.



I found through competitive analysis that users experience the most fatigue during the context switch between planning an itinerary and completing bookings. To address this, I designed Odyssey bookings so that they can be completed directly within AI-generated itinerary cards.



Discover

Research Key Insights



Define

Persona



Define

Solution





Define

User Flow









Ideate

Moodboard

The Odyssey moodboard reflects the feeling of a long journey and exploration, inspired by the beauty of pink and purple skies that evoke a sense of travel and discovery.



Ideate

Concept Art

I was inspired by the themes of Odyssey, travel, and journey, the concept art reinterprets a compass into a simplified graphic element.






I was inspired by the themes of Odyssey, travel, and journey, the concept art reinterprets a compass into a simplified graphic element.






Design

Wireframes













Reflection

Key Takeaways

01

Designed an AI-powered travel product that unifies itinerary generation, real-time booking, and payment into a single conversational flow, translating complex AI outputs into actionable, scalable UI.

02

Built an end-to-end AI booking system that consolidates fragmented travel journeys into one continuous experience, enabling planning, decision-making, and transactions within a single interface.

03

Architected an AI-first travel product that operationalizes generative AI through structured UI systems, enabling users to plan, book, and complete trips without context switching.

01

Designed an AI-powered travel product that unifies itinerary generation, real-time booking, and payment into a single conversational flow, translating complex AI outputs into actionable, scalable UI.

02

Built an end-to-end AI booking system that consolidates fragmented travel journeys into one continuous experience, enabling planning, decision-making, and transactions within a single interface.

03

Architected an AI-first travel product that operationalizes generative AI through structured UI systems, enabling users to plan, book, and complete trips without context switching.

Next project